Stories help to plant ideas and inspire our audiences.
Our storytelling workshops help you to make your stories strategic and focused on the business and policy aims of your organisation or sector. Storytelling in business presentations is more than the hook at the beginning. It is about using the power of stories to illustrate key strategic ideas.
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We will cover the following topics:
- The elements of storytelling – the 4 ‘Ps’ people, place, plot and point
- Dramatic contrast – how to create effective dramatic content
- How build personalised or generalised stories that illustrate your business needs
- Building your story to be GREAT – genuine, repeatable, emotional, astonishing, tangible
- Messages – the mind (logic), the heart (engaging) and the hands (practical)
Learning Goals
Participants will be able to devise and write memorable stories that illustrate the strategic and policy message from their presentations. These stories will contain drama, maybe some humour and a memorable ending.
Format – face-to-face and online
Face-to-face: We bring people together in groups at your office or training centre.
Webinars and online coaching: We run webinars for groups and online follow up coaching for individuals.
Online learning: We provide learners with online reading materials, tasks and cheat sheets.
Follow up training
We can tailor a programme to include Chairing Meetings Skills or Media Training. Our clients often ask for follow up training in Advanced Writing skills so that staff are well practised in developing both spoken and written messages.
For more details and a quote please contact us
Tel: +32 (0)473 39 18 90 or at info@formativecoms.com