Video making – for your communication campaigns

Social media is hungry for authentic content and smartphone videos can add a new dimension to our communications. Too often though, people shoot a video, print a publication and send out a blog without bringing these together.

All you need to create authentic videos is your smartphone – plus a plug-in microphone and maybe a small tripod. But most of all, our video stories need to fit our communications strategy.

This workshop complements the training on writing engaging stories and is delivered by Dorothee Fischer, an international communication expert, reporter and video maker. 

Course content
  • Tips on using your smartphone to film short web quality videos
  • How you plan a storyboard that helps you to write fresh content
  • How to rehearse – public speaking for authentic video
  • How to compose sequences – writing with images, anticipating action
  • Tips on framing and composing your video sequences
Expected outcomes

Participants will learn the basics of video storytelling and how to shoot and edit film. The emphasis is on learning through doing and you will leave the course having shot, scripted, edited and uploaded a video segment.

Format – In-person and online

In-person: We bring people together in groups at your office or training centre in line with social distancing rules.
Webinars and online coaching: We run webinars for groups and online follow up coaching for individuals.
Online learning: We provide learners with online reading materials, tasks and cheat sheets.

Follow up training

We can tailor a programme to include Presentation Skills or Media Training. Our clients often ask for follow up training in Advanced Writing skills so that staff are well practised in developing both spoken and written messages.

For more details and a quote please contact us

Tel: +32 (0)473 39 18 90 or at info@formativecoms.com