Media training: Tips to help you in front of a camera.
More and more of us have to speak in front of cameras either in media interviews or to present our ideas, policies or sectors to the world. We organise media training for a variety of organisations.
Naomi Lloyd, is a TV reporter, presenter and producer who has worked for the BBC, ITV, Reuters, France 24, Euronews and Europarl TV. As one of our trainers, Naomi suggests a few tips below to help you in front of a camera.
a) Beware of how you look
- What you wear is important – Wear strong, plain colours. Avoid tiny patterns.
- Makeup – Wear powder, but nothing distracting.
- Posture – Shoulders back.
- Hands – Keep them open, but not folded in front of you.
- Eye contact – Look at the lens. Make eye contact with the reporter.
b) Beware of how you speak
- Make clear sentences.
- Avoid jargon.
- Be mindful of your pace – Slow it down and pause. Quicken for enthusiasm.
- Stressed words – speak louder, higher, or slower to add emphasis.
- Personalise – what is resonates with the people?
Formative Communications Media Training
Our media training sessions start with intensive briefings on the core principles, strategies, and practicalities that underlie strong performance in media interviews. Then we move into interview practice and coaching, where the most practical and enduring skills are built.
camera interview
Media training for clients across Europe, the Middle East and Africa
We media train spokespeople, leaders and diplomats from governments, institutions and international organisations. Our international clients include:
- Embassies and agencies of the United States
- The governments of Serbia, Montenegro and Kosovo
- The Council of the European Union
- The Open Society Foundations
- The Nickel Institute and many other Brussels based trade, think-tank and advocacy associations
For more information about how we organise and deliver media training and our journalist trainers please contact us at +32 473 39 18 90 or info@formativecoms.com.
